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Roger Haywood,
Chief Executive,
Issues Managers, UK
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Roger Haywood is a leading UK corporate strategist with a particular expertise in developing board policy and supporting this through public relations and marketing. He also trains and lectures in these areas as well being a media commentator and writer on
business issues of the day. He developed the business management technique of issues analysis and ran the world's first issues audits for organisations as diverse as Amnesty International, the pharmaceutical giant Aventis, the European Commission, the world's largest company General Electric, retail leader Sainsbury's and others.
He has been a board advisor, specialising in reputation strategies in both the commercial and non-profit sectors for organisations such as the Archant publishing group, British Airports Authority, Cadbury Schweppes, Compaq, Cranfield University School of Management, Electrolux, the First transport group, General Motors, ICI, Rolls Royce, Thomas Cook and Unilever.
Roger set up the specialist advisers, Issues Managers. The consultancy advises on the corporate strategy, the management of issues,
the changing of public perceptions, lobbying, reputation development, corporate communications and media management. |