Pre Event Workshops

Sunday, 21 February 2010

Banking on Prepaid Cards
Workshop Leader: David Cavell, Author, The Prepaid Card Phenomenon

Rationale

Going forward, issuers of prepaid cards in the GCC should focus on the needs of consumer groups that are presently unmet. Prepaid cards better suit the needs of the corporate and government sectors than the traditional corporate credit card. Given that the GCC holds some of the most business focused cities in the world, corporate prepaid cards carry huge potential.

08.30	Registration

09.00	Session 1: The Opportunity: • Key product models and objectives • Collateral issues eg: contactless, self service • Estimating the opportunity • Leading applications • Lessons learned from early US experience • Where’s the bottom line?

10.30	Session 2: The Catalogue: • Consumer product models • Business and government products • Cards for other circumstances • Product status – account or not? • Categorised by objectives • What works in the gulf? - and new opportunities

12.00	Coffee And Networking Break

12.30	Session 3: Getting Started • What can be achieved? – case studies • Organising for success • Role of payment services organisations • Role of service providers • Role of trade associations • Workshop review and final questions

14.00	Networking Lunch

15.00	Close Of Workshop

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