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“Useful for anyone seeking to improve their communication ability at work."

Abdul Hakeem Hakeem-External Affairs Manager, Masterfoods Middle East, UAE

Event Overview

WRITING ADVANTAGE®

• Discover how to write effective documents and emails that get the results you
  want
• Approach writing tasks with confidence using a 5-step process
• Organise your correspondence so it will be read immediately
• Increase credibility by communicating logically, concisely and professionally
• Break assignments into manageable pieces to avoid writer’s block
• Learn how to send the right persuasive message to achieve results
• Improve your writing confidence as you recognise current business writing
  standards

PRESENTATION ADVANTAGE™

• Use a sure-fire preparation process that focuses on presentation design
  and delivery to prepare well-organised, persuasive presentations
• Capture audience attention and deliver key concepts with power, confidence
  and enthusiasm
• Clearly identify your presentation’s purpose and determine audience needs and
  expectations
• Explore valuable tips that will give your presentation visual impact so people sit
  up and take notice


MEETING ADVANTAGE™

• Uncover ways to stay focused in your management meetings using a 3-step process
• Ensure your meetings are efficient by selecting the right meeting strategy to save time, money and resources
• Discover a proven technique for determining if you should be having a meeting
• Lead problem solving sessions and learn how to deal effectively with meeting wreckers
• Evaluate meeting standards to improve individual and team performance for greater productivity
• Discover ways to ensure follow up on action items

About This Event

                                 Take your business communication skills to the next level
Writing business correspondence, giving presentations, attending meetings – these activities 
take up a large part of our working day. Unfortunately, regardless of the time we spend, we don’t always achieve the results we want.

• Have you read business letters or emails and still not been clear about what you’re being 
asked to do, or what information
  you are being given?
• Have you spent hours in meetings where people stray from the agenda, hold unrelated 
conversations, and generally spend
  a lot of time going nowhere?
• Maybe you’ve attended presentations where you have thought “somewhere in there, there was 
some interesting
  information, but I didn’t find out what I wanted to know about the project”

I can’t overemphasise the importance of highly developed communication skills in today’s 
business world. Business language has changed and is evolving so it’s important to keep up-to-date in order to get the right message across. Excellent communication skills are mentioned in virtually every job profile these days. Poor, or ineffective, communication can lead to so much going wrong. What you say and what I understand you to have said can be quite different. When I pass that message to someone else, it could be further distorted. But by learning to communicate clearly and effectively in writing, in your presentations and at meetings, you can minimise the damage that
can occur.

FranklinCovey’s Communication Solutions programme covers three important aspects of
communication: Writing Advantage®, Meeting Advantage™ and Presentation Advantage™. This five day programme will help sharpen the skills of each member of your team by showing you how to plan, prepare and format your communications.

Now, I just want to emphasise what you won’t learn. Writing Advantage® will not focus on
grammar, spelling and punctuation – it’s all about getting the right message across to your reader. It’s about getting better results and enhancing your productivity, credibility and confidence through better written communication. Presentation Advantage™ is not just a course on delivery skills. Beneath any polished delivery, there is a well-designed message and this is what you want to communicate. You will also learn to identify what makes a quality presentation and  use an effective process and a tool to achieve this standard for yourself. And Meeting Advantage™ is more than just having an agenda and a venue; it’s about getting the whole team aligned and focused in order to achieve greater results.