In cooperation with IIR, FranklinCovey offers learning and performance solutions designed to bring clients sustained, superior results by developing three main areas:

1. Execution capability,
2. Leadership and Management Capability, and
3. Individual Effectiveness.

FranklinCovey Co was formed in September 1997 through the merger of The Franklin International Institute Ltd (FII) and the Covey Leadership Centre,  both based in the United States. FII was a leading provider of planners, while the Covey Leadership Centre was a well-established training company  founded by Stephen Covey, a world authority on personal effectiveness, and author of The 7 Habits of Highly Effective People - one of the best-selling business books of all time. The 7 Habits book is available in 32 languages, and has sold more than 15 million copies. Together with other effectiveness titles, Franklin Covey currently sells 1.5 million books per year.

Since 2006 FranklinCovey Middle East has partnered with IIR Middle East to bring its cutting edge training solutions to the public course arena. Courses currently being offered include:

The 7 Habits of Highly Effective Managers                 26 – 30 October 2008, Kempinski Hotel, Mall of the Emirates, Dubai, UAE               FranklinCovey’s The 7 Habits for Highly Effective Managers course is an intensive application-oriented learning experience that focuses on the fundamentals of great leadership. This course gives new and experienced managers a set of tools that will help you meet all of  today’s management challenges.