Meet Your Expert Course Director

Geoffrey Bye – VP Marketing & AAFM Chapter President

Geoffrey has over 20 years award winning experience in brand and marketing management ranging from developing newly created roles through to building talented and entrepreneurial marketing teams across Europe, Asia and the Middle-East regions. He is VP Marketing for AAFM and GCC Chapter President.
Geoffrey’s previous roles include Marketing Director with DHL for the Asia-Pacific and UK markets where he was responsible for DHL’s successful brand positioning and customer relationship strategies. Geoffrey’s other roles include Chief Marketing Officer with One-Asia.com, part of Li Ki Shing’s TOM Media Group, AVP of E-Marketing for Manulife Financial and Managing Director of ITC, a Kuwait based company specialising in project marketing. Geoffrey has had experience in managing multi-cultural teams, with marketing and advertising budgets in excess of US$60m across more than 50 markets. He is currently involved in local Kuwait business activities as a board member and treasurer of the British Business Forum.
Geoffrey is a Chartered Marketer with the UK’s Chartered Institute of Marketing, and lead trainer on AAFM’s ChFM™ programme which he has developed and delivered to in-house corporate clients and on public courses in the Gulf region.