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Alan Fell Director Alan Fell Consultancy Ltd Alan Fell, Director, Alan Fell Consultancy Ltd., is a highly experienced UK-based international specialist in strategic performance management who has spent more than 30 years involved in a wide range of performance management disciplines – both in policy formulation and practical application roles. He covers a breadth of closely related topics from strategic planning and strategic execution through to detailed budgeting. The alignment of strategy and budgeting is widely recognised as a key requirement for successful strategy execution. For the last 15 years Alan has operated as an independent management consultant and trainer specialising in a range of performance management programmes. Prior to that he was a senior executive with a major UK bank. The majority of Alan’s work is now undertaken internationally, especially in the Middle East/Gulf region, but also in the Far East, South Africa and Europe, as well as in the UK. Alan is a highly experienced trainer and course leader. Over the last 15 years he has led more than 250 conferences, seminars and workshops concentrating on performance management disciplines. He has wide practical experience of budgeting and forecasting techniques and has a particular interest in the linkage of budgeting to other planning and performance measurement disciplines.